Is It Time to Rebrand Your Property?
- ByPolk & Associates
- May, 27, 2021
- Real Estate
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A multifamily marketing specialist presents three key reasons to re-evaluate your property’s image.
Defining Demographics Key to a Successful Marketing Campaign
- ByPolk & Associates
- May, 27, 2021
- Real Estate
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The Next-Generation Development defines a variety of target tenants.
Are you ready for the return of trade shows and other events?
- ByPolk & Associates
- May, 27, 2021
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With vaccination rates rising and the more severe effects of the pandemic trending downward, in-person trade shows and other events are happening again. Is your business ready? Start by contacting the host city’s convention and visitor’s bureau or chamber of commerce. See whether they can help you establish a strong presence early. Reach out to top customers and prospects and let them know you’ll be there. Bring paperwork or point-of-sales devices that enable you to close sales if the opportunity arises. Go easy on freebies; they tend to have limited efficacy. Strategize sales pitches that include strong openings, concise “elevator pitches” and open-ended questions. Above all, be prepared!
Many parents will receive advance tax credit payments beginning July 15
- ByPolk & Associates
- May, 27, 2021
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Eligible parents will soon receive payments from the federal government by direct deposit, paper check or debit card. The IRS announced that the 2021 advance child tax credit (CTC) payments, which were created in the American Rescue Plan Act, will begin July 15, 2021, and run through Dec. 15, 2021. Payments will get up to $300 monthly for each child under 6, and up to $250 monthly for each child 6 and older. The increased credit amount will be reduced or phased out for households with modified adjusted gross income above: $150,000 for married taxpayers filing jointly and qualifying widows and widowers; $112,500 for heads of household; and $75,000 for other taxpayers. Questions? Contact us.
The IRS has announced 2022 amounts for Health Savings Accounts
- ByPolk & Associates
- May, 27, 2021
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The IRS has released the inflation-adjusted amounts for Health Savings Accounts (HSAs) next year. For calendar year 2022, the annual contribution limitation for an individual with self-only coverage under a HDHP will be $3,650. For an individual with family coverage, the amount will be $7,300. This is up from $3,600 and $7,200, respectively, for 2021. For calendar year 2022, an HDHP will be a health plan with an annual deductible that isn’t less than $1,400 for self-only coverage or $2,800 for family coverage. And annual out-of-pocket expenses (deductibles, co-payments, and other amounts, but not premiums) won’t be able to exceed $7,050 for self-only coverage or $14,100 for family coverage.
Getting max value out of your CRM software
- ByPolk & Associates
- May, 21, 2021
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The days of the Rolodex are long gone. To connect with customers and prospects, many businesses now rely on customer relationship management (CRM) software. Whether you’re just now shopping for a CRM solution, or already have one in place, you should take steps to get max value out of this technological investment. Make a point of aligning CRM goals with your company’s overall strategic objectives. Encourage “CRM champions” to extol the benefits of the software by telling real-world success stories. Training is also key. Introduce (or reintroduce) your employees to the solution’s benefits by embedding CRM lessons in meetings or training sessions about other topics. Contact us for more info.
Still have questions after you file your tax return?
- ByPolk & Associates
- May, 21, 2021
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After filing a tax return, you may have questions. 1) When will you receive your refund? Go to irs.gov and click on “Get Your Refund Status” to find out. 2) How long should you save tax records? In general, save records for three years after filing although you should keep the actual returns indefinitely. However, there are exceptions to this general rule. 3) If you overlooked claiming something on your return, can you still claim a refund for it? You can generally file an amended return to claim a refund within three years after the date you filed the original return or two years of the date you paid the tax, whichever is later.
An S corporation could cut your self-employment tax
- ByPolk & Associates
- May, 21, 2021
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If your business is organized as a sole proprietorship or a wholly owned limited liability company, you’re subject to both income tax and self-employment (SE) tax. There may be a way to cut your tax bill by operating as an S corporation. SE tax is imposed on 92.35% of SE income at a 12.4% rate for Social Security up to $142,800 for 2021 and at a 2.9% rate for Medicare. An extra 0.9% Medicare tax is imposed on income exceeding $250,000 for married filers and $200,000 for singles. If you conduct business as an S corp, you’re subject to income tax, but not SE tax, on your share of business income. But the S corp must pay you a reasonable salary. Contact us if you want to discuss these issues.
Look at your employee handbook with fresh eyes
- ByPolk & Associates
- May, 21, 2021
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Many businesses have revised their policies and procedures during the COVID-19 pandemic. If yours has done so, be sure to accurately document the changes in your employee handbook. And while you’re at it, review the entire handbook with fresh eyes. Ask your attorney to assess its legal soundness and make all recommended changes. Use the handbook to express to workers how you’re supporting their well-being, thoroughly describing employee benefits, paid sick time and leave policies, and fringe benefits. Avoid using prefabricated templates or boilerplate language; revise the handbook so it’s truly your own. Our firm can help you develop cost-effective solutions to your employment challenges.
Working in the gig economy results in tax obligations
- ByPolk & Associates
- May, 21, 2021
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Before the pandemic hit, the number of people engaged in the “gig” or sharing economy was growing. And even more people turned to gig work during the pandemic to make up lost income. There are tax consequences for the people who perform these jobs. Generally, if you receive income from gigs or freelancing, it’s taxable. That’s true even if the income comes from a side job and if you don’t receive a 1099-NEC or other form reporting the money you made. You may need to make quarterly estimated tax payments because your income isn’t subject to withholding. Some or all of your business expenses may be deductible on your tax return, subject to the normal tax rules. Contact us to learn more.